The official blog of Stathis Kassios for Business, Media, Economics & Arts

Dear friends, I would like to reveal the cover and title of my new book, my 2nd of the novel series CASINO NIGHTS with the title " Ο ΜΟΝΑΧΟΣ ΤΗΣ ΘΑΛΑΣΣΑΣ " which will be published in a few days by DIANIA PUBLICATIONS. You can order the book online through their e-shop or order it physically in any bookstore in Greece/Cyprus. Enjoy reading!  

Back in 1997, Michael Ridpath published his book, Trading Reality, which I started reading recently and it definitely got me by surprise. Why? Well, I consider the author an early visioner of the coming Virtual Reality digital world(s) now taking place with all the Metaverse hype and developments. Apart from the book being a good financial thriller, navigating the reader through the peculiarities and mishappenings of the global financial world, I was excited how the author imagines the future of VR being applied to every aspect of business and social life.  You can buy the book here:  https://www.amazon.co.uk/gp/product/B00FMX2YS6/ref=dbs_a_def_rwt_bibl_vppi_i12 - Stathis Kassios

Dear friends, I recently received an invitation from a Greek journalist to be interviewed on TV for my first novel book (also novel series) " Casino Nights ". You can watch the interview here. 

Dear readers, These are my personal tips & predictions for 2015: - Change will be inevitable in every company and organization independent of its size. If you do not enhance a culture of change, your company will not survive. Formulate a Change Strategy and closely monitor changing consumer behaviors, new and emerging business models, increasing competition. - The experience of your brand should be communicated in a coherent way both online and offline. -  Customers want to enjoy the same quality of information across all your marketing channels and platforms. - All internet users are becoming publishers.  - Virtual and augmented reality, will change our perception for brands, products, services, communication and the way we interact with each other. - Storytelling will be embraced by digital marketers in order to grasp targeted audiences. - Media companies will be hot for producing niche content and monetizing it. - Mobile analytics will help you u...

I am currently collaborating with an international team feat. Chaostar , Jon Simvonis , and Dreamscape Global on a transmedia project .  Our online community ''Zorba The Entrepreneur '' aims to promote the stories of entrepreneurs from Greece to a global audience. Our mission is to spread the positive side of Greece's innovative and creative class through transmedia storytelling in order to reverse the negative image spurred by the media due to the crisis. The fields covered in this community will be around business, culture, arts, start-ups, technology, fashion, design, nature, etc. All topics with an entrepreneurial touch and scope are welcome. Invite your friends interested in Greece ! Links: Facebook group: https://www.facebook.com/groups/zorba.the.entrepreneur/   Google plus : https://plus.google.com/b/ 110425612391237679640/ 110425612391237679640/posts